VeloCo
How it works

We embed in your team and run demand gen like an in-house department.

No handoffs to a faceless account team. You get one senior partner working inside your Slack, your tools, and your weekly rhythm, accountable to pipeline.

Book a free pipeline auditSee pricing
The engagement

Five steps from first call to compounding results.

01

Free pipeline audit

We look at where pipeline is leaking before we talk about scope or price.

What we do
Review your funnel, channels, and tracking, and show you where the gaps are.
What you do
Walk us through your goals and current setup.
02

Choose your plan

Paid Ads Management or Full Funnel. You can start narrow and expand when it makes sense.

What we do
Recommend the plan that fits and scope the first three months.
What you do
Pick a plan and sign off on scope.
03

Embed and onboard

We join your Slack, your standups, and your tools, and start shipping within the first weeks.

What we do
Set up tracking properly and build the foundation the rest of the work depends on.
What you do
Grant access to your ad accounts, analytics, and CRM, and name one point of contact.
04

Run the system

Weekly optimization and testing on paid media. On Full Funnel, a weekly working session across content, SEO, CRO, campaigns, and automation.

What we do
Execute, test, and keep every channel pointed at the same pipeline goal.
What you do
Review work, approve key decisions, and share what sales is hearing.
05

Report and improve

Pipeline, CAC, and conversion, reviewed weekly and rolled up monthly in a strategy call or executive review.

What we do
Report on what matters and recommend what to double down on next.
What you do
Set priorities for the next month with us.
Scope

Where each plan plugs into your funnel.

Paid Ads Management owns the top of the funnel. Full Funnel runs every stage from first click to pipeline, so handoffs stop dropping leads.

Attract
Paid, SEO, content
Convert
Pages, CRO
Nurture
Email, campaigns
Route
CRM, automation
Pipeline
Revenue
Paid Ads
Full Funnel Demand Gen
Operating rhythm

What a normal month looks like.

Weekly
Optimization and testing across paid media. On Full Funnel, a working session across content, SEO, CRO, campaigns, and automation.
Monthly
A strategy call on Paid Ads Management, or an executive review on Full Funnel, with clear reporting on pipeline, CAC, and conversion.
Day to day
We work inside your Slack and tools, so questions get answered in the channel your team already uses.
The 3-month start

Your first 90 days.

Strategy needs time to show results. After the first three months, you stay month-to-month.

Days 1 to 30
Audit and foundation
Tracking verified, accounts and funnel reviewed, priorities set, and first work shipped.
Days 31 to 60
Launch and test
Campaigns and experiments running, with early data on what is working and what is not.
Days 61 to 90
Optimize and scale
Double down on winners, cut what does not perform, and plan the next quarter together.

Process questions

What do you need from us to get started?
Access to your ad accounts, analytics, and CRM, plus one point of contact on your side.
How involved do we need to be week to week?
Mostly reviewing work and approving key decisions. We handle the execution.
Do you work with our existing marketing team?
Yes. Embedding is the point. We work alongside your team, or run demand gen on our own if you have no marketing hire yet.
Can we change plans later?
Yes. Many teams start with Paid Ads Management and move to Full Funnel once the foundation is working.

Start with the audit.

Book a free pipeline audit. We'll review your funnel and tell you which plan fits, even if the answer is neither.

Book a free pipeline audit